Will Eagle's YouTube Marketing For Dummies answers many questions, related to YouTube marketing - how to create strategies, campaigns and content to succeed.
YouTube Marketing For Dummies Author Will Eagle Spends Four Years at Google Creating Marketing Strategies. He has helped Fortune clients 500 in the development and implementation of their plans. He has consulted many leading marketing companies and has been a guest lecturer at various universities.
"YouTube Marketing For Dummies" shows:
ways to use YouTube;
how to target your audience;
tips for developing your ad campaign;
what is included with the content strategy;
basic elements in creating a video;
techniques for measuring success;
when to consult an expert.